Up Periscope – Page 16

Simple Ways to Keep the Holiday Spirit

Post author:alison
Post published:December 24, 2011
Post category:Holiday Marketing

Christmas is literally upon us. Here are some simple tips to keep the holiday spirit in your store to make 2012 your best year yet.

Tips for Using Twitter

Post author:alison
Post published:December 21, 2011
Post category:Twitter

Twitter can be a powerful tool for building your business. Just ask Lady Gaga - she currently has the highest number of Twitter followers in the world.Here are some quick…

Social Media and Lead Generation

Post author:alison
Post published:December 17, 2011
Post category:Lead Generation / Social Media

By cross-promoting Facebook posts, likes and tweets, you will link your social media optimization (SMO) to your SEO program. Therefore, by communicating with your customers on social media sites, you may actually raise your SEO rankings.

Social Media and Fundraising Events

Post author:alison
Post published:December 14, 2011
Post category:Fundraising / Social Media

Social media isn't just for raising awareness about your business. You can also use it to promote events at your store or do fundraising. Here are two stories about how social media helped increased awareness of recent fundraising events.

Facebook Insights: How To Figure Out If Your Facebook Page Is Working

Post author:alison
Post published:December 10, 2011
Post category:Facebook

How do you know your page is "working" for you? Welcome to Facebook Insights.

Marketing on Facebook: Sponsored Stories

Post author:alison
Post published:December 7, 2011
Post category:Facebook

Much like Facebook Ads, the Sponsored Story targets your potential clients by content from your fan page. However, with Sponsored Stories, you are using one of your fans to promote your business.

Marketing on Facebook: Facebook Ads

Post author:alison
Post published:December 4, 2011
Post category:Facebook

Facebook is a popular place for businesses to connect with their customers. Although social media sites should be a place for you to have a conversation with your customer, rather…

Meet Social Sonar!

Post author:alison
Post published:November 30, 2011
Post category:About Social Sonar

Meet the hard-working team behind the posts and tweets.

Here Is Your Post-Black Friday Checklist

Post author:alison
Post published:November 26, 2011
Post category:Social Media

The holiday shopping season has officially begun. Here is a checklist to maximize your post-holiday success with a social media marketing plan to keep those customers coming back.

Five Tips For Writing a Great Blog

Post author:alison
Post published:November 23, 2011
Post category:Blogging

Blogging is an important piece of your social media marketing plan. Here are five tips for writing a great blog.