Hell hath no fury like a loyal customer scorned, especially when that customer is armed with social media tools and ready to broadcast their rage to the rest of their network with just one click. Wading into a landscape where customers and brands are interacting at an unprecedented level can seem like walking through a landmine at times.
Supernatural's real time viewership is so unremarkable that if it belonged to any other show there's no doubt it would have been staked through the heart long ago.
It takes a special kind of effort to develop great writing that provides value for customers, represents our brands, and engages fans. Here are five tips to help you get there.
Look up "Search Engine Optimization" and you're bound to find any number of blogs debating whether traditional modes of boosting your visibility through search engines have disappeared completely, changed fundamentally or retained some of their tactical value.
If you're resolving to improve your social strategy in 2014, it's important to break that proposition down into bite size pieces. Here are some recommendations for realistic propositions that'll boost your approach to social media in 2014.
When it comes to an overall marketing plan, it can sometimes feel like you can't get anywhere without some major moolah. Here are some exciting free (or cheap!) tools to help you get organized, boost your social strategy and enhance your marketing approach without breaking the bank.
A couple of weeks ago, it seemed like the year in pop music was all wrapped up, ready to be committed to the annals of history forevermore. Then, out of…
If you're still personally handling your social media, it's easy to see why this season can seem unmanageable. Here are four reasons why Social Sonar could be the best gift you give yourself this year.
Jolly Old St. Nick may be a luddite of sorts (as far as we know, he still employs an old-fashion sleigh and a generous dose of magic to get most…
Are you setting the table for a big feast today? You might be getting ready to celebrate Thanksgiving, Hanukkah or both (Thanksgivukkah?), and that means after a day of cooking,…